1. Multiple Choice: Which theory of memory suggests that information is processed through three stores? a) Multi-Store Model b) Working Memory Model c) Dual Coding Theory d) Levels of Processing Framework Answer: a) Multi-Store Model Rationale: The Multi-Store Model, proposed by Atkinson and Shiffrin, describes memory in terms of information flowing through a system of stores. 2. Short Answer: Describe one study related to social influence and its findings. Answer: Asch's conformity experiment found that individuals conformed to incorrect group answers about line lengths approximately one-third of the time. Rationale: This study illustrates the power of normative social influence and the tendency to conform to group pressure. 3. Multiple Choice: What is the term for the phenomenon where an individual's performance improves when they are in a group? a) Social facilitation b) Groupthink c) Social loafing


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