BSG FINAL REVIEW EXAM 2025- 26 QUESTIONS WITH MUTIPLE CHOICES AND CORRECT ANSWERS
Brinker International operates restaurants in several different segments of the casual
dining market. This is
a. a relatively high level of diversification.
b. an example of product diversification.
c. unlikely to reduce variability in the firm's profitability since the restaurants are all in
the casual dining category.
d. an example of related linked diversification.
b. an example of product diversification.
On the most basic level, corporate-level strategy is concerned with ____ and how to
manage these businesses.
a. whether the firm should invest in global or domestic businesses
b. what product markets and businesses the firm should be in
c. whether the portfolio of businesses should generate immediate above-average
returns or should be troubled businesses which will create above-average returns only
after restructuring
d. whether to integrate backward or forward.
b. what product markets and businesses the firm should be in
Which acquisition would be considered the LEAST related?
a. a candy manufacturer purchases a chemical laboratory specializing in food
flavorings.
b. a chain of garden centers acquires a landscape architecture firm.
c. a hospital acquires a long-term care nursing home.
d. an upscale "white-tablecloth" restaurant chain acquires a travel agency
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