A merchant has an existing paper-based gift card program. Which of the following are the MOST important benefits of the merchant converting to an electronic gift card program? A. Reconciliation, increased cash flow, and branding B. Reloadable, cash advances, and universal acceptance C. Reloadable, reward points, and branding D. Cash advances, reward points, and reduced fraud A. Reconciliation, Increased cash flow and branding A strong competitor has been taking business away from a payments professional's portfolio. What is the BEST strategy for the payments professional to take in order to remain competitive? A. Call the competitor and explain that the payments professional has exclusivity in the territory, so merchants must be switched back. B. Call the merchant and explain that the payments professional has exclusivity in territory, so the merchant must switch back. C. Inquire about the competitor's offering, compare to existing strategy, and bring information back to the payments professional's supervisor to discuss strategies. D. Inquire with the processing company to see what upgrades, supplies or benefits the payments professional can provide to outsell the competitor. C. Inquire about the competitor's offering, compare to existing strategy, and bring information back to the payments professional's supervisor to discuss strategies.