1. What is the primary purpose of the SWOT analysis in strategic decision-making? A) To determine the profitability of a new product B) To identify internal strengths and weaknesses, and external opportunities and threats C) To evaluate the performance of the management team D) To assess the impact of political changes on the organization Answer: B) To identify internal strengths and weaknesses, and external opportunities and threats Rationale: SWOT analysis is a framework used to evaluate the competitive position of an organization by identifying its Strengths, Weaknesses, Opportunities, and Threats. 2. Which framework emphasizes the importance of external factors over internal factors in the strategic decision-making process? A) PESTLE analysis B) Porter's Five Forces C) VRIO framework D) Balanced Scorecard


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